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objectify

Flag: gbEnglishOxford Dictionary of English

objectify /əbˈdʒɛktɪfʌɪ /
verb
( objectifies, objectifying, objectified)
[with object]
1 treat or view (someone) in a way that disregards their individuality or humanity, especially by considering them only in terms of their sexual attractiveness or availability:
one complainant argued that the ad sexualized and objectified women.
2 express (something abstract) in a concrete form:
good poetry objectifies feeling.
– ORIGIN mid 19th century: from the noun object + -i- + -fy.
objectify — ODE · Shobdo