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ODEideate

ideate

Flag: gbEnglishOxford Dictionary of English

ideate /ˈʌɪdieɪt /
verb [with object] mainly formal form an idea of; imagine or conceive:
he is part of a team that ideates branding strategies
(ideated as adjective) the arc whose ideated centre is a nodal point in the composition.
[no object] form ideas; think.
– ORIGIN early 17th century: from medieval Latin ideat- formed as an idea, from the verb ideare, from Latin idea (see idea).