Shobdo Logo
OET→watchword

watchword

Flag: gbEnglishOxford English Thesaurus
watchword
noun
efficiency in all things was the watchword:
guiding principle, slogan, motto, maxim, axiom, mantra, truism, catchword, catchphrase, catchline, sound bite, byword, battle/rallying cry, formula, refrain, saying;
informal buzzword.
watchword Oxford Dictionary of English
watchword — OET · Shobdo