vanity
noun
1 a story about greed and vanity:
conceit, conceitedness, self-conceit, narcissism, self-love, self-admiration, self-regard, self-absorption, self-obsession, self-centredness, egotism, egoism, egocentrism, egomania;
pride, haughtiness, arrogance, boastfulness, swagger, imperiousness, cockiness, pretension, affectation, airs, show, ostentation;
literary vainglory, braggadocio.
▷antonyms modesty.
vanity Oxford Dictionary of English