tagline

abracadabra, bewitchment, conjuration, enchantment, glamour (also glamor), hex, incantation, invocation, spell, whammy

cantrip [chiefly Scottish], curse, jinx

bewitchery, conjuring, magic, mojo, necromancy, sorcery, voodoo, voodooism, witchcraft, witchery

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pan> attractiveness, captivation, charisma, duende, enchantment, fascination, force field, glamour (also glamor), magic, magnetism, oomph, pizzazz (or pizazz), seductiveness, witchery

allurement, attraction, call, lure, seduction

agreeableness, darlingness, delightfulness, desirability, desirableness, niceness, pleasantness, pleasingness, sweetness

disagreeableness, distastefulness, obnoxiousness, offensiveness, unpleasantness

repulsion, repulsiveness

abracadabra, bewitchment, conjuration, enchantment, glamour (also glamor), hex, incantation, invocation, spell, whammy

cantrip [chiefly Scottish], curse, jinx

bewitchery, conjuring, magic, mojo, necromancy, sorcery, voodoo, voodooism, witchcraft, witchery